Dec
18

Social Media Done Right: U.S. Air Force

Cuong Huynh on December 18th, 2008

The Air Force apparently now has a team called the Air Force Emerging Technology team, led by Capt. David Faggard of the Air Force Public Affairs Agency in the Pentagon. The group is responsible for “developing strategy, policy and plans for an ever-changing communication landscape for communicators worldwide”.

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Corporate Marketing, Customer Facing, Marketing Communications, Social Media, Social Network Marketing 1 Comment »

Nov
5

The POST Method: a Mental Note.

Cuong Huynh on November 5th, 2008

Here’s something older but especially relevant in this time of continued growth in social media marketing. Most online marketers know it’s from a post by Josh Bernoff called “The POST Method: A systematic approach to social strategy” at Forrester Research, Inc. I include it here for my own benefits, and maybe for those who reads my [...]

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Customer Facing, Internal Relationship, Marketing, Marketing Communications, Online Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »
Nov
3

Why Companies Should Not Get Into Social Media.

Cuong Huynh on November 3rd, 2008

It’s always scarier, and more difficult, for large companies to embrace social media than for smaller companies to do so. It’s been discussed widely around the web and blogosphere, and is a general consensus at least for now. As time progresses, however, it’s refreshing to learn about larger companies actually making the effort. As Lee [...]

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Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, Online Marketing, Social Media, Social Network Marketing, Viral Marketing 1 Comment »