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Ultimate success in the social media can result from a number of key factors including how you communicate your brand while building meaningful relationships. From “Your Brand, Their World” event at Razorfish.
Fear of Social Media and Blogs? Yes it’s communication itself. It’s the fear of getting or receiving something back unexpectedly – good is OK but what if it’s bad? It’s the fear of the unknown that’s outside of the normal outbound marketing that marketers are so used to. It’s the fear of inbound marketing.