Jan
11

Social Media: Who in Your Organization Should Own It?

Cuong Huynh on January 11th, 2009

The social media line of responsibility is fuzzy at best and confusing at worst. Who should own social media in an organization? The answer is simple if you know where to look.

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Blogging, Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, Online Marketing, Social Media, Social Network Marketing, Viral Marketing 2 Comments »

Dec
26

Blogging for SEO Benefits, Plus a Great Side Effect

Cuong Huynh on December 26th, 2008

Blogging can bring excellent and relatively quick search engine optimization (SEO) benefits to a company’s website, with a great side effect.

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Blogging, Corporate Marketing, Customer Facing, Google SEO Techniques, Marketing, Marketing Communications, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »
Dec
18

Social Media Done Right: U.S. Air Force

Cuong Huynh on December 18th, 2008

The Air Force apparently now has a team called the Air Force Emerging Technology team, led by Capt. David Faggard of the Air Force Public Affairs Agency in the Pentagon. The group is responsible for “developing strategy, policy and plans for an ever-changing communication landscape for communicators worldwide”.

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Corporate Marketing, Customer Facing, Marketing Communications, Social Media, Social Network Marketing 1 Comment »
Dec
10

30 Largest Social Bookmarking Sites, December 2008

Cuong Huynh on December 10th, 2008

Over at eBizMBA there is a list of the top 30 social bookmarking sites that just went up, dated December 2008. Based on a combination of Inbound Links, Google Page Rank, Alexa Rank and U.S. traffic data from Quantcast, the list gives an relative view of who are the biggest players in this social media [...]

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Customer Facing, Marketing, Online Marketing, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing 1 Comment »
Dec
3

Who Doesn’t Want Inbound Marketing?

Cuong Huynh on December 3rd, 2008

So HubSpot gave us another very easy to understand and easy to explain term: Inbound Marketing. It wraps everything about Web 2.0 into a neat little package. According to the article “Inbound Marketing & the Next Phase of Marketing on the Web“, the current recession is pushing the next wave of marketing on the Internet. [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »
Nov
21

Executives May Just Be Getting It Wrong the Whole Time.

Cuong Huynh on November 21st, 2008

This is from an older article at Forbes.com titled “Peter Drucker On Marketing” by Jack Trout. While it’s dated back in July 2006, good writings stand the test of time, and this one is no exception. Mr. Trout wrote that perhaps today’s executives are just getting it wrong in their priorities.
Peter Drucker observed:
“Because the purpose [...]

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Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, SEO Marketing, Social Media No comments yet, but your thoughts are welcome »