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Practical and realistic how-to list to employ Twitter as a social network marketing tool to drive traffic to your sites.
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Actively managing your reputation through SEO and social networking will bring back immediate and measurable benefits. Reputation management should be an ongoing process. Don’t wait until you really have to manage your reputation, but manage it before you need to.
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Fear of Social Media and Blogs? Yes it’s communication itself. It’s the fear of getting or receiving something back unexpectedly – good is OK but what if it’s bad? It’s the fear of the unknown that’s outside of the normal outbound marketing that marketers are so used to. It’s the fear of inbound marketing.
Continue reading about Reason Companies Fear Social Media and Blogs: Maybe It’s Communication Itself
The new Pepsi logos are on the bottles and in the market. For Pepsi fans, as long as they get their fix, nothing else matters much. For the non-fans, they’re already helping Pepsi by talking up the new logo. Pepsi can’t lose.
Continue reading about New Pepsi Logos – Smile, Grin and Laugh
The social media line of responsibility is fuzzy at best and confusing at worst. Who should own social media in an organization? The answer is simple if you know where to look.
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Blogging can bring excellent and relatively quick search engine optimization (SEO) benefits to a company’s website, with a great side effect.
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Getting used by social media marketing? Sure, we’re all in the social media game. Know the rules and the results will be fun and profitable.
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