Search Engine Optimization (SEO) is an important element of getting a website found by the Internet content reader. After all, without a reader to consume your content, there’s no reason for anyone or any organization to have a website, thus no reason for online marketing and SEO.
Continue reading about One Secret to Successful SEO, If You Don’t Do Anything Else
If you look at a typical Google search result page, you’ll notice that Google does not display the page title beyond 65-70 characters. Therefore your title should fit within 65-70 characters and anything beyond that will be cut off by the search engine.
Continue reading about How to Ensure Google and SEO Friendly Page Title
Why is this important? We all have our own way of dealing with marketing creep in a traditional marketing, but with online marketing, the problem can be much more easily compounded. New features can creep into the project at any time, therefore strict project management and control is crucial.
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