Dec
3

Who Doesn’t Want Inbound Marketing?

Cuong Huynh on December 3rd, 2008

So HubSpot gave us another very easy to understand and easy to explain term: Inbound Marketing. It wraps everything about Web 2.0 into a neat little package. According to the article “Inbound Marketing & the Next Phase of Marketing on the Web“, the current recession is pushing the next wave of marketing on the Internet. [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »

Nov
21

Executives May Just Be Getting It Wrong the Whole Time.

Cuong Huynh on November 21st, 2008

This is from an older article at Forbes.com titled “Peter Drucker On Marketing” by Jack Trout. While it’s dated back in July 2006, good writings stand the test of time, and this one is no exception. Mr. Trout wrote that perhaps today’s executives are just getting it wrong in their priorities.
Peter Drucker observed:
“Because the purpose [...]

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Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, SEO Marketing, Social Media No comments yet, but your thoughts are welcome »
Nov
17

Take Care of the I Don’t Knows

Cuong Huynh on November 17th, 2008

Wise words from an ad copy described in the book Ogilvy On Advertising by David Ogilvy.
I don’t know who you are.
I don’t know your company.
I don’t know your company’s product.
I don’t know what your company stands for.
I don’t know your company’s customers.
I don’t know your company’s records.
I don’t know your company’s reputation.
Now – what was it [...]

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Corporate Marketing, Customer Facing, Inspiration, Internal Relationship, Marketing, Marketing Communications No comments yet, but your thoughts are welcome »
Nov
11

Online Marketing Myths: These Won’t Help You Succeed in Real Estate, or Anything Else

Cuong Huynh on November 11th, 2008

Here are some good points discussed by Mike Parker in an article on real estate marketing over at Rismedia.com. Mr. Parker is a principal at the Blackwater Consulting Group, Inc., and specializes in online marketing services for Realtors® and real estate professionals.
His article is about real estate and is written for the real estate professionals. But [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing No comments yet, but your thoughts are welcome »
Nov
10

For Marketers: This Is Not The Time To Retreat!

Cuong Huynh on November 10th, 2008

This economy is not getting better any time soon. I think most people by now would agree, whether you’re an optimist or a pessimist. In fact it does not matter which side one’s on, because being either is not going to change current situation. There are only two things that matter: the external market conditions [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing, Social Media No comments yet, but your thoughts are welcome »
Nov
4

Marketing In A Democracy: Free Stuff For Your Vote – Election Day Freebies.

Cuong Huynh on November 4th, 2008

Here’s a sampling of what big and small businesses are doing to promote democracy and their businesses at the same time. Here are some of the election day’s marketing activities and specials making the news today.
Babeland, a store defined by spokeswoman Pamela Doan as “a sex-positive, women-friendly retailer for sex toys and accessories,” is just [...]

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Corporate Marketing, Customer Facing, Marketing, Online Marketing No comments yet, but your thoughts are welcome »