Dec
26

Blogging for SEO Benefits, Plus a Great Side Effect

Cuong Huynh on December 26th, 2008

Blogging can bring excellent and relatively quick search engine optimization (SEO) benefits to a company’s website, with a great side effect.

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Blogging, Corporate Marketing, Customer Facing, Google SEO Techniques, Marketing, Marketing Communications, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »

Dec
18

Social Media Done Right: U.S. Air Force

Cuong Huynh on December 18th, 2008

The Air Force apparently now has a team called the Air Force Emerging Technology team, led by Capt. David Faggard of the Air Force Public Affairs Agency in the Pentagon. The group is responsible for “developing strategy, policy and plans for an ever-changing communication landscape for communicators worldwide”.

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Corporate Marketing, Customer Facing, Marketing Communications, Social Media, Social Network Marketing 1 Comment »
Dec
13

Beware the Marketing Creeps

Cuong Huynh on December 13th, 2008

Why is this important? We all have our own way of dealing with marketing creep in a traditional marketing, but with online marketing, the problem can be much more easily compounded. New features can creep into the project at any time, therefore strict project management and control is crucial.

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Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, Online Marketing, SEO Marketing No comments yet, but your thoughts are welcome »
Dec
3

Who Doesn’t Want Inbound Marketing?

Cuong Huynh on December 3rd, 2008

So HubSpot gave us another very easy to understand and easy to explain term: Inbound Marketing. It wraps everything about Web 2.0 into a neat little package. According to the article “Inbound Marketing & the Next Phase of Marketing on the Web“, the current recession is pushing the next wave of marketing on the Internet. [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing, Social Media, Social Network Marketing, Viral Marketing No comments yet, but your thoughts are welcome »
Nov
21

Executives May Just Be Getting It Wrong the Whole Time.

Cuong Huynh on November 21st, 2008

This is from an older article at Forbes.com titled “Peter Drucker On Marketing” by Jack Trout. While it’s dated back in July 2006, good writings stand the test of time, and this one is no exception. Mr. Trout wrote that perhaps today’s executives are just getting it wrong in their priorities. Peter Drucker observed: “Because [...]

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Corporate Marketing, Customer Facing, Internal Relationship, Marketing, Marketing Communications, SEO Marketing, Social Media No comments yet, but your thoughts are welcome »
Nov
17

Take Care of the I Don’t Knows

Cuong Huynh on November 17th, 2008

Wise words from an ad copy described in the book Ogilvy On Advertising by David Ogilvy. I don’t know who you are. I don’t know your company. I don’t know your company’s product. I don’t know what your company stands for. I don’t know your company’s customers. I don’t know your company’s records. I don’t know [...]

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Corporate Marketing, Customer Facing, Inspiration, Internal Relationship, Marketing, Marketing Communications No comments yet, but your thoughts are welcome »
Nov
11

Online Marketing Myths: These Won’t Help You Succeed in Real Estate, or Anything Else

Cuong Huynh on November 11th, 2008

Here are some good points discussed by Mike Parker in an article on real estate marketing over at Rismedia.com. Mr. Parker is a principal at the Blackwater Consulting Group, Inc., and specializes in online marketing services for Realtors® and real estate professionals. His article is about real estate and is written for the real estate professionals. [...]

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Corporate Marketing, Customer Facing, Marketing, Marketing Communications, Online Marketing, SEO Marketing 1 Comment »